Toyota and Lexus
Asset Preparation
Programmatic preparation, sorting, tagging and optimisation of 3D CAD to ensure smooth and scalable import into a variety of different render platforms.
Brief
Build an asset pipeline system that can import 3D CAD, ensure it is spec accurate, and can prepare them for import into nominated rendering engines.
Approach
Our automated tooling is able to assemble individual product variants from the raw CAD, prepare them for animations, shading and lighting, and optimise for use in a variety of render engines.
Impact
By automating much of the process, our pipeline makes developing assets and interactive experiences swift, reliable and spec-accurate.
Credits
CLIENT
TMCA | TNZ | TCI | TMA
MARKET
Australia | New Zealand | Canada | Asia
PRODUCTION COMPANY
Rotor Studios
