Toyota LC300
Immersive Web Experience
Brief
Toyota UAE engaged Rotor to produce unique, beautiful content to support the global launch of the LC300.
Approach
Rotor crafted an immersive video experience that highlighted the key features of the video, and utilised emerging web technology to create an engaging and interactive experience for the viewers. Animated elements and typography brought the vehicle's features to life.
Impact
The immersive experience was launched on the Toyota UAE website, and generated positive reviews from our clients, and from other markets around the world.
Credit
CLIENT
Toyota UAE
MARKET
UAE
PRODUCTION COMPANY
Rotor Studios
FORMAT
Online Media + WebGL Configurator
